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wireless Internet market, "taking place in the future" is this interview with us to the greatest feeling, the Internet is still fertile ground for VC, wireless Internet will be the integration of the development of a large number of advantages in the application services company, this has "money view" of the market, that is, "taking place in the future." Interview period, we have the honor of an interview, president of 3G portal, to share with us the future of China's wireless Internet development. strong> p> 1. China's investment in network: strong> 3G, WIFI Internet, the integration of the development of "future" What are the effects of application services?
Zhang: strong> convergence, in particular the impact of bandwidth in fact the greatest impact is the user experience, bandwidth imagination after the application is very large, Internet dial-up like the first stage, the portal has just begun development, user experience is not very good, but after years of development, a large bandwidth of environmental change, so now on the improved user experience a lot, there have been more to more complex applications, so I believe the future of wireless Internet applications market will have more applications.
Generally speaking, is a great market space, as long as the application of a sufficient depth to do to succeed. From my point of view, in the wireless entertainment applications market will develop rapidly, such as games, audio-visual, and to do a good job I would like to thank these services, the development of the client area of a very big space. And wireless advertising is a must depends on the development of media and media development are from the customer to the brand takes time, so now there is no more accurate data on the wireless Internet advertising space in the end how much of a gateway to 3G that began in 2007 wireless advertising revenue began to grow up quickly in the process of rapid growth, growth is beyond all imagination. p>
p> center> < p> 2. China's investment in network: strong> to change the terminal's competitiveness is to change the existing pattern?
mobile terminal development, the future of wireless Internet applications and services must be a great driving force, especially the development of intelligent terminals, mobile Internet users now have accounted for smartphone users in the 20 -- 30%, this is a very terrible growth. In addition, the trend of the future development of network convergence, which is why we are optimistic about the market and rapid growth in this area. The current market, but also can not say that the competition has been formed, and now also are in the training of users on a variety of new applications and services market cultivation stage. Now the field of wireless Internet, in addition to specialized like us to do the wireless Internet service companies, some of the traditional Internet companies are a lot of effort into, especially as Sina and Tencent have access to a lot of effort. Terminal change in this field for all enterprises to enter are equal, but it is important to China's wireless Internet users in-depth understanding. First mover advantage here is not the most important advantage, but on the industry and understanding of user needs. p> p>
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3. strong> China Investment Network reporter: strong> for you, the current applications are most concerned about what? What are the competitors?
Zhang: strong> on the 3G gateway, we end the current phone software applications are more concerned about wireless Internet applications now have to gradually shift the broadband services, many applications (such as mobile phones to read, music, video and other streaming media applications) must depend on the cell phone terminal software. However, what you say we are concerned about a specific business, it said, well, I think as long as each of the operations are of sufficient depth prospects, a business in more than 10 million monthly income, we are very concerned about of.
3G portal, we positioning in the wireless Internet portal, but in fact we have been walking on two legs, is a mobile phone client software has always been our concern and in-depth study, and our own the process of development must be (adhere to the wireless Internet portal) portal and mobile phone client software for dual-core development strategy. This is our understanding of the wireless Internet is also key to the development of our company strategy, as in mobile phones the "Bookstore" channels, our growth is very fast, can be said to have been the first to achieve the industry.
in the Internet field, Tencent because of their own client software, an effective adhesion of a large number of users, and then do portal qq.com relatively more easily, so the portal and Client users must back each other and promote each other's development. So the commercial value of the portal is the most easily achieved, but the gateway to the low threshold, as long as there is money, the user is very easy access to power, while the client is more focused on technical strength, our CEO Mr. Deng Yuqiang, technology itself is a person who, He reserves for technology and technology strategy has very high requirements, the client can be said to be the future of 3G strategies in parallel.
On the field of wireless Internet competitors, from the gateway to this area, the market space and imagination are still very big, and now to see the so-called competitors, should have or our partners, each company has its own characteristics and expertise, for example the current wireless Internet portal market is still in the initial stage, everyone in the development of the market. We will now proceed to each enterprise has its own very distinct characteristics, so no competition, everyone is now co-operation. Simply speaking from the traffic we are more concerned about Tencent's wap.qq.com, they have many clients from the Internet and mobile QQ users on the other way around. Sina is the content of course, very edge.
software on the client, I think the biggest rival of the phone or Tencent QQ, his market share and customers are very large, but the client software for this market is still very new, the market is still very great, the current participants in their respective fields are playing an advantage, and now look at the market began to divide, we also have the advantage by virtue of their own as to leave a sufficient space for development. p>
p> center> < p> 3, strong> China Investment Network reporter: strong> 3G portal model is the wireless Internet in China, one of the original model, with regard to their own situation that you now what is considered to be more focused business, what do you think is more focused on business, particularly those affecting the future of capital and their own development, cash flow business? What are the innovation and leadership from the same industry or other industries in competitive business advantage?
Zhang strong>: the development of wireless Internet in China, after all these years of continuous efforts of Chinese enterprises, the pace of development and industrialization of many countries to allow market impressive in the early stage of wireless Internet, the main business or SP when a lot of Chinese enterprises in Japan and South Korea to study the application of experience, but now a lot of foreign companies are beginning to pay attention to Chinese enterprises to learn from.
We all saw the Chinese independent WAP site development of the wireless Internet market, a powerful driving force, such a model help to meet with in demand. China's Internet users is now 2.6 billion, but the penetration rate of mobile phones has reached 40% -50%, there is no end of a message can have so many users, the cultural characteristics of China's decision on China's wireless Internet users and users in other countries and regions of the difference is very large, the Chinese people like to use more personal applications to do things. Therefore, the market model 3G gateway can be said that China's original, in line with user needs.
from our observation of the market, 3G, or the arrival of a number of network convergence, or just bring a different user experience, for those of us who do enterprise application services, we are optimistic about the future of wireless Internet "big entertainment concept" application services, the market must be the focus of future development, including the "game, video, interactive, making friends, reading" all with great entertainment nothing has the potential to develop into a good business, this is one of the key points that we see, the other hand, as I mentioned before, to do so is a valuable gateway to the media, the media characteristics from the point of view , the media's influence and power are growing takes time, and this will develop in the direction of the advertising revenue, and the wireless Internet advertising market in the end, I think that also need 1-2 years.
3G portal visits per day (PV) is almost to 600 million, we have access to all of the visit by phone, we have begun to realize the value of media month of advertising revenue can account for almost half of overall revenue. Another part of the income is mainly from members of the custom to pay, we have hundreds of customized services. Overall, we have relatively stable cash flow and controllable.
We hope that in 2 years can be listed, but this is not our goal, our team believes that the capital is a logical thing, when in the long-awaited listing of the most appropriate, our goal is to establish the charm of a wireless Internet brand, will create a number of excellent games such as wireless Internet software application products, the future we hope to have a means of capital, acquisitions or mergers and acquisitions in the professional services of an excellent team to do .
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4.'s China Investment Network: strong> you are developments in the field of wireless Internet what doubts?
Zhang: strong> in this field of enterprise development, many have not yet opened his eyes to see that the growth of market opportunities, but also stay in the conceptualization of the concept. The second aspect I think that telecom operators should be more pro-active approach, to promote wireless Internet applications, operators are the best interests of the market square, so that market operators should do the work in this area, including lower tariffs, as well as basic user counseling p> p>
5.'s China Investment Network: strong> you for your business in this field, what prompted the development or suggestions?
Zhang: strong> for the industry, we are going according to the market, China's mobile network can be said to be in accordance with the needs of the users find out the market little by little, but Many people now have some conceptualization of the concept, the user growth is visible, while the penetration rate of Internet access terminals can also rising on the site几个亿of PV is a very normal thing, we users editor in chief of the Center to see the user's feedback is very active, so the wireless Internet market changes have taken place, I personally put it in the definition of "taking place in the future", wireless Internet applications is very natural and mature.
industry in this enterprise, should stand in the user's point of view, look at the applications and market demand, market opportunities today where you have to understand the needs of users, for the future, in the wireless Internet for the development of the client is very important. p> p>